This magazine has a different layout compared to my previous example. NME magazine has an ideology where rock and electronic music is important. An example of the media language that shows this is the headlines of the Arctic monkeys and the main image of La Roux who produces electronic music.
The presentation of this magazine attracts the audience who are attracted to these genres of music. The main image is a close up of La Roux and she is giving eye contact to the camera. This gives more emotion to the reader and it makes her look confident and relaxed. There is harsh lighting on her face which makes her stand out against the dark background of the picture again this makes her look confident.
The audience of this magazine will be older teens to young adults who are popular with this type of music and who are fans of La Roux and other rock bands. I think this magazine is mainly aimed at males as it is a bold cover but also there are no headlines for fashion or gossip of other singers. The price of this magazine is around £2.30 which is an average cost of a popular magazine at the moment. This
would attract working class people.
Institutions are the companies and organisations that create media texts. The institution for this magazine will be NME as it is a very big company and the magazine is very popular to the public. This magazine has it's own website where you are able to join for subscription for the magazine and they also advertise that they have their own T.V channel and have NME in America. These are all different ways in which they are trying to make money for the company.
The language for this magazine tries to connect to the audience and the music that it involves. The masthead is in red which is a bold colour and it is also outlined with black to make it seem more bold to the reader. The sub headings are quotes and advertisements for winnings and quotes from interviews given by the singers which readers will be interested in reading.
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